Working with Approved Marketing & Communications Agencies
Marketing and communications agencies provide the university the ability to work with those with dedicated skills and expertise that the department may not have in-house. For example, you wish to grow enrollment in a graduate online program and are seeking a digital agency with an ability to create an SEO attract strategy along with a digital display ad purchase.
Typically, you’ll wish to engage with agencies at a rate higher than the $5,000 Procurement card limit, so two estimates will be required. Further, we would strongly suggest working with any agency on a comprehensive scope of what will be accomplished with a finite schedule. IT-related services (website design, digital marketing services, etc.) over $5,000 will require a separate approval.
The following agencies have either a standing Master Service Agreement with the university or have executed agreements with University units, departments, colleges, or schools in the past. If you think (or you have received estimates) that your scope of services (Request For Proposals) or commodities (formal bid) will require more than $75,000, the formal process is required and we encourage you to reach out to marcomm@olemiss.edu before proceeding.
Agreements and SOWs
Any contract/statement of work between the University and a third-party provider of marketing and communications services should, when possible, include the following standard language requiring the provider to deliver work that follows University brand guidelines:
“Third-party provider agrees to complete the University of Mississippi brand training course, follow all applicable University of Mississippi brand standards and policies, and provide reports of the work they produce on behalf of the University to University Marketing & Communications.”
University departments/units/employees should work with the third-party provider to negotiate the inclusion of the above or similar language in any contract/statement of work.
Approved Marketing & Communications Agency Vendors
Please check back at a later date as we will add approved vendors to this list